Multinational, International & Virtual Global companies

Companies broaden their market by establishing trade with multiple countries around the world. There are three different types of those companies: Multinational, International and Virtual Global. Each type takes a different marketing approach. Multinational companies such as Cisco adapt their products to suit the culture of the country in order to drive sales. Many business … Continued

CRMs help small businesses

In order to cash in on the market today, small businesses will need to implement a Customer Relationship Management (CRM) system. The catch is looking for the right features to include in a CRM, which requires hours of research and analysis. Many a CRM will include an abundance of extra features, which the small businesses … Continued